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لابد أن نتعرف على معنى السوشيال ميديا حتى نعرف ما الذي نتعامل معه.ولا يقتصر التسويق الإلكتروني على بيع المنتجات فقط. يتعلق الأمر بتزويد العملاء بالمعلومات التي يحتاجونها لاتخاذ قرارات مستنير